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Atlanta Sports City "signs" Emory Healthcare and Urban Retail to join project in Stonecrest

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The 190-acre site will be located in the newly formed City of Stonecrest and will include a soccer stadium, indoor and outdoor athletic facilities, retail, entertainment and more. More information on web site.

Image: Atlanta Sports Center

Atlanta Sports City (ASC) announced today its Official Sports Medicine Partner as Emory Healthcare and its Official Retail Partner as Urban Retail.

Just three short months ago, Atlanta Sports City unveiled its plan for a nearly 200-acre, multi-faceted sports and entertainment complex that will establish its home in the newly formed City of Stonecrest, Georgia, just 20 miles east of Atlanta.

Atlanta Sports City selected Emory Healthcare and the Emory Sports Medicine Center to anchor its Sports Medicine Pavilion because it is the most trusted healthcare brand in the region. Providing the highest level of medical, training and rehabilitative services, Emory Sports Medicine's team of physicians cares for more professional athletes in Atlanta than any other group as they are the official team physicians of the Atlanta Hawks, Atlanta Braves, Atlanta Falcons and Atlanta Dream. With Emory Healthcare being designated as the facility's Official Sports Medicine Partner, Atlanta Sports City will be able to boast the availability of the best possible sports medicine expertise of any venue of its kind.

"Our collective vision for this partnership will establish an unmatched level of on-site integration of multi-sport athletic competition and training with sports medicine diagnostic equipment, medical care, and sports medicine research," said Scott D. Boden, MD – Director of the Emory Orthopaedics & Spine Center. "We expect this to be a very unique feature for an athlete or a parent deciding to visit Atlanta Sports City," he added.

Complementing the Sports Medicine Pavilion, another exciting aspect of the ASC-Emory Healthcare Partnership is the addition of a Medical Office Health Park anchored by Emory Healthcare. This second multi-specialty Emory Clinic facility at ASC will serve as an East Metro Regional Office.

"This partnership fits well with Emory Healthcare's strong commitment to sports medicine and to better serving our patient population in the East metro area", said Jonathan S. Lewin, MD – President, CEO and Chairman of the Board of Emory Healthcare.

Atlanta Sports City also selected Urban Retail – a national leader in retail property management and leasing. With over 40 years of experience and expertise with every type of shopping center, Urban Retail has consistently produced wildly impressive results. Urban Retail has developed a multitude of world- class developments and currently manages nearly 18 million square feet of retail space across the county with each center focused on providing the best customer shopping experience.

"This year started stong for The Mall at Stonecrest with Victoria's Secret opening its new store concept and the addition of H&M and Round 1 Bowling & Amusement. And now, with our partnership with Atlanta Sports City, we can deliver one of the most unique overall experiences for the entire family; this is the future of shopping centers," said Craig Delasin, CEO Urban Retail Properties, LLC. "From our first meeting with Atlanta Sports City, we knew that they were going to create a world class sports complex and we couldn't be more excited to be their partner in this incredible destination."

Other substantial developments negotiated as a part of Atlanta Sports City's alliance partnership with the Mall at Stonecrest will include the construction of a new Grand Entrance to the Mall and sports- themed pedestrian promenade linking the mall seamlessly with the sports complex. The new Grand Entrance will add an additional 250,000 square feet of restaurants, attractions, retail and green space as an open-air feature to the Mall. This will further the continued beautification and uplift of the immediate area.

It was important Atlanta Sports City partner with the high-quality brands of both Emory Healthcare and Urban Retail. These partnerships effortlessly aligns with Atlanta Sports City's core focus on community development and outreach as well as the offering of a phenomenal, massive family-oriented sports complex that will have no equal.

"Our development team is extremely pleased we were able to negotiate adding Emory Healthcare and Urban Retail as cornerstones to Atlanta Sports City, both partners are nationally recognized and respected for their excellence in their fields of expertise." says Project Developer, Vaughn Irons, Principal of Atlanta Partners for Development. "We are thrilled that we were able to come to agreement in a timeframe that keeps us on schedule and smoothly moving toward building the premier sports and entertainment destination in the United States."

All three major advances will keep Atlanta Sports City on course to becoming the sports tourism destination that will transform the area and become the place "Where the Spirit of Sports Lives!"

Emory Healthcare and Urban Retail representatives, facility owners and developers, current partners, supporters, affiliates and VIP supporters will be made available for media interviews. For more information or for press and interview inquiries, contact Tee Foxx at 404.791.6525 or info@foxxentgroupinc.com.


About Emory Healthcare

Emory Healthcare, with more than 16,000 employees, is the most comprehensive, academic health system in Georgia. Emory Healthcare has $3 billion in annual net revenue and provides $72.3 million in charity care. System-wide, it has 1,976 licensed patient beds. Emory Healthcare is the only health system in Georgia with three Magnet-designated hospitals, Emory Saint Joseph's Hospital, Emory University Hospital, and Emory University Orthopaedics & Spine Hospital, for nursing excellence. Emory Healthcare's core purpose: "To serve humanity by improving health through integration of education, discovery and health care." 

About Emory Sports Medicine Center

Emory Sports Medicine Center, a division of Emory Orthopaedics & Spine Center, comprises 14 sports medicine physicians throughout the Metro Atlanta area and is supported by athletic trainers and therapists helping to care for the most professional, elite, and collegiate athletes in Georgia, including the Atlanta Hawks, Atlanta Braves, Atlanta Falcons and Atlanta Dream. In addition to caring for athletes, Emory Sports Medicine Center is a leader in research into prevention, treatment, and recovery from athletic injuries. 

About Urban Retail Properties, LLC

Urban Retail Properties, LLC, a wholly-owned subsidiary of RAIT Financial Trust, manages more than 55 retail properties in 20 states, totaling over 18 million square feet. Since its formation in 1984, Urban has been an innovator in retail ownership and management, becoming one of the nation's leading third-party real estate management firms specializing in regional malls, community centers and big box portfolios. Urban creates value for institutional investment partners through strategic acquisition, development, merchandising and leasing efforts. 


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